Why do so many models look consumptive?

I realize they don't eat. But lots of people don't eat, and they still don't give me the TB heebie-jeebies.

This is worst, I think, in Anthropologie catalogues, because they sometimes aim for a Victorian/Edwardian aesthetic. Now, there were many nice things about that period. Gorgeous big hats, for instance, and men who were scrupulous about shaving.

However, tuberculosis is fun for no one.

So why do they cake eye make-up on models and wash them out and make them look as though they've left a blood-soaked rag just off-camera? Disease is not attractive!